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Meet Heather Knights, an intern at the MIT Mobile Experience Labs, but also the guest star in the movie created by the MIT Mobile Experience Labs we posted yesterday.
Heather tells us all about The Cloud, the interactive art installation created by the MIT Mobile Experience Lab expressly for Pitti Immagine and Pitti Uomo 74 / 2008.




DIANE VON FURSTENBERG WILL BE THE STAR OF THE PITTI W SPECIAL EVENT
Diane von Furstenberg will be the special guest at the second edition of Pitti W _ Woman Precollection, the Pitti Immagine project dedicated to women’s pre-collections. On the evening of Wednesday, 18 June the extraordinary Giardino Torrigiani in the heart of Florence will be the stunning en plein air backdrop for an elegant, glamour-filled event featuring the world première of Diane von Furstenberg’s Cruise / Pre-Spring Collection 2008 - 2009



PITTI UOMO 74
Pitti Uomo, the international platform that has succeeded in bringing together attention for established names – the most product and marketing-oriented firms – with the finest selection of niche labels and young research projects. Detail
The special guest at this edition of Pitti Uomo is the Belgian designer Walter Van Beirendonck
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Pitti Uomo drew its inspiration for this edition’s layout from a very current topic: environmentally sustainability mobility.
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Inside the Fortezza da Basso reception area visitors to Pitti Uomo will see “The Cloud”. It is a curved sculpture and an icon of the modern approach to organizing fashion fairs that Pitti Immagine is developing in conjunction with MIT – Massachusetts Institute of Technology.
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Modaprima n. 64 will be premiering ready-made men’s and women’s fashion and accessory collections created-for-large-scale-distribution for the 2009 spring-summer season and sneak-peeks of the 2008-2009 fall-winter collections from 24-26 May at the MIC_Milano Convention Center, fieramilanocity (Via Gattamelata 5).
Over 150 collections will be presented at the next edition by around 70 companies specialized in private label and ready-made products for medium and large scale distribution.
Alongside the already well-known names such as Ann Max, Banana Moon, Bernardini, Creazioni Rosanna, Maglificio Venezia, Nuovi Sarti, Plissé, V.T., Zanetti Moda; there will be newcomers to the event, along with some comebacks: Calzificio Franzoni, GI.P.T., Guerzon, Hazard Couture, Kinky Star, Magnum, Manifattura Nocese, Noblesse Oblige, Paco e Ruan, Veronica Effe.



From tomorrow the PITTI IMMAGINE shows dedicated to the women’s autumn/winter 2008-2009 collections, Touch! neoZone and cloudnine, will run from 21 to 24 February 2008 in the ex-Ansaldo spaces in Via Tortona, Milan.



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