More cool people from Carrie Mundane’s Cassette Playa performance and party for Pitti Immagine at Pitti Uomo 2008. 

Where you there too?

Heather tells us all about The Cloud, the interactive art installation created by the MIT Mobile Experience Lab expressly for Pitti Immagine and Pitti Uomo 74 / 2008.

Last Thursday 19 June, London designer Carri Mundane took her Cassette Playa crew to Pitti Immagine for an exclusive live video jumpdance installation at Colleggio of the Poggio Imperiale, a beautiful location up in the hills overlooking Florence. 

Carri Mundane and her 50-strong crew from London, Tokyo, Los Angeles and New York, took over the Colleggio’s gymnasium, with indoor and outdoor performances including Carrie’s new silk digital collage Utube Utopia Tees, projected on three huge screens located in the gardens of the Colleggio. For more detailed info on Carri Mundane, please visit our website.

The Cloud - from mitmobileexperiencelab on Vimeo.

Diane von Furstenberg with a glamour event for the preview of the Cruise/ Pre-Spring Collection 2008-09, Walter Van Beirendonck with a Men’s Fashion Project event for Pitti Uomo, and Cassette Playa with London designer Carri Mundane and her international posse of artists, musicians and performers from London, Tokyo, Los Angeles and New York.

More action with the Boss Orange Fashion Event, Dirk Bikkembergs at Stazione leopolda, Stefano Ricci with the “Stefano Ricci Heritage Trophy”, the photo installation “Golden Dream”, Sundeck’s 5o Anniversary Party, Mason’s “Backstage performance”, Roy Roger’s “Flower party”, the sport-focused “Superhuman Performance” exhibition at the Museo del Tessuto di Prato, and a calendar full of talk shows, openings, cocktails and parties, including 44° L’Altro Uomo Party, which brings each year in Florence the coolest dj around.

A complete calendar of events is available on the Pitti Immagine site - mark the dates down and try not to miss some among the top cultural and fashion events of this year!

PITTI UOMO 74

Pitti Uomo, the international platform that has succeeded in bringing together attention for established names – the most product and marketing-oriented firms – with the finest selection of niche labels and young research projects. Detail

WALTER VAN BEIRENDONCK

The special guest at this edition of Pitti Uomo is the Belgian designer Walter Van Beirendonck
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FREE CYCLE – FREE MOBILITY IS THE NEW THEME-LAYOUT FOR PITTI-UOMO 74

Pitti Uomo drew its inspiration for this edition’s layout from a very current topic: environmentally sustainability mobility.
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“THE CLOUD”: PITTI IMMAGINE AND MIT PRESENT THE INTERACTIVE CLOUD

Inside the Fortezza da Basso reception area visitors to Pitti Uomo will see “The Cloud”. It is a curved sculpture and an icon of the modern approach to organizing fashion fairs that Pitti Immagine is developing in conjunction with MIT – Massachusetts Institute of Technology.
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